Comfort you forget you're wearing.

On your feet all day.

You put them on in the morning and stop thinking about them. That's the point. Soft leather from the first wear, a sole with enough give for a full day, an insole that shapes to your foot.
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A waistband you forget.

Trousers with an elasticated waist that read as tailoring and wear like something softer. Sharp enough for the office, easy enough for the rest of the day.
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What's inside.

A removable memory foam insole that softens to your foot, and in most styles a leather footbed. The lining softens with wear, and socks help it last. 79% of verified buyers say ETQ fits true to size, and customers rate us 4.6 out of 5.
ETQ LT 01 Essence insole detail

Made to wear more. Made to wash less.

Our knitwear is 100% merino, finely knitted. It regulates temperature, feels soft on the skin and resists odour. Most of the time, airing it out between wears is all it needs.
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Comfort starts long before you wear it.

With the leather, the sole and the people a pair passes through. At least 25 of them.
From hide to box