Comfort, built in.
Endless comfort.
Our essentials are made to be worn all day, every day. No breaking in: our nappa, suede and nubuck are selected hide by hide and finished for softness, so they move with your foot from the first wear. You want to keep them on. And you can.
Worn all day.
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Why we knit in merino.
Our knitwear is 100% merino wool, finely knitted. We chose merino because it works with your body: it regulates temperature naturally, keeping warmth close when you need it and staying breathable when it gets warmer. It feels soft on the skin and is naturally odour resistant, so you can wear it more and wash it less. Most of the time, airing it out between wears is all it needs.
Time suits our essentials.
Every ETQ sneaker is built on a flexible Strobel construction, stitched rather than glued, so the shoe bends where your foot bends. It sits on our own sole, from our own mould, in a rubber blend with enough give to walk on all day. Inside is a removable memory foam insole that softens to the shape of your foot, and most styles add a leather footbed. 79% of verified buyers say ETQ fits true to size, and customers rate us 4.4 out of 5 on Trustpilot.
Comfort, head to toe.
The same thinking runs through the rest of the wardrobe. Trousers with an elasticated waist that read as tailoring and wear like something softer. A fine cotton silk knit that feels smooth on the skin, with a collar that holds its shape.
Made to keep on.
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Comfort starts in the atelier.
Our own sole, a removable memory foam insole and leather selected hide by hide. See how every pair is built, step by step.