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Order on business days before 23:30 and we ship your order that same day. Fast like we are furious.

* Indications as listed by the carrier.

You may return your order by sending it back to us.

Our return policy

• Please return your order within 14 days of receiving it.
• Make sure all items are clean and unworn. All original tags and dust bags must be included.
• The cost of a return is at your own expense, including import duties.

Creative Director Patrick van der Woude launched ETQ in 2010. He is a maker, a master of the fine art of presenting yourself. He broke boundaries in the transience-soaked fashion industry, bringing sneakers to the higher levels of the luxury market. His story is classic.

Car mechanic

Patrick was the kid who felt drowned in school. The outsider whose style overpowered his shadows. At an early age, he was a car mechanic fascinated by the industrial design of strong ever-evolving car models. Porche 911, Golf: the classics. It inspired him. Hours he spent tinkering with cars. But at night, the clubs were filled with flashy fast fashion. Studs outshining characters. As a person whose style had always helped him forward, he felt an urge to change this scene. Thus: he switched cars for shoes, but kept its design approach. He created: the counter sound of fashion. 

The counter sound

This is the era of the intuitive fashion pioneers. Out of his trunk, Patrick sold out his first 36 pairs of ETQ shoes in a flash. His ETQs stood out by cleanness. The response was overwhelming. The street never whispered this loud before. Patrick kept his gaze fixed on the horizon, driven by one goal: build a wardrobe brand that helps to profile you as strong and stylish. A brand that enables you to rise to any occasion. A brand that is consistent, that you can fall back on. He scaled up fast. Evolving classics, growing the code. It gained him a rockstar status among fans.

Style code

A thick layer of style and quality, a thin layer of logos. Building on your own power and identity is most important. Patrick: “I have my own set of standards that I live by. Manners matter. It makes everything else more smooth. All this flashy fashion creates a rat race around getting the latest. I’ve always had an urge for style and quality and joined the race for a bit, but I missed a strong base to fill in the blanks. So I created ETQ. As the essence. In the end, I left the fluff out of my wardrobe completely. And kept the essence only. Stick to the core. Beyond trends. Better for the world too. My style is my anchor. Logos make boys, style makes men.”

Evolving classic etiquette to match the pace of today. Patrick doesn’t just do it. He does it with grace.

Your fresh pairs arrive in an all-purpose travel bag made of recycled PET bottles. Reuse it. Let it last. 

We’ve always been fascinated by packaging, and we don’t like to be wasteful about it. The logistics behind our footwear need to be as innovative as the products themselves.

From single-use plastic bags, to cardboard shipping boxes — the world’s resources are finite, but our imagination is not. We’ve redesigned our packaging with efficiency and the environment in mind. Using recycled plastic bottles and recycled cardboards to create long-lasting items.

A clean style is our way of life. It’s our way of thinking, dressing, and acting. It’s in our veins. A code, a matter of manners.

Evolving classic etiquette to match our today. We don’t just do it. We do it with grace.

We are ETQ. We design wardrobe essentials with a strong silhouette, in tonal colorways. Our style never changes. It evolves. Continuously. Our garments are the essence of a strong stylish profile. They anchor outfits and occasions. Beyond trends. Seasonless. Tying together 365 days of your year. As one.

We focus.

Focus on the things even the eye can’t see, to build better. Our bar is high. Sustainable, cause it’s the only way. Masters of detail we are. We work in series. Keep finetuning our style like we are perfecting a sportscar. Drawing, cutting, crafting. Piece by piece with ultimate care. Because we do. It takes years to fully master a product. And yet, still today we find ways to improve. Obsessive, yes. It’s our art.

Like a drum

Launched in 2010, ETQ hit the market by storm. The street never whispered this loud before. In a market flooded with flashiness and logo’s, ETQ bravely stood out. ETQ stood out by being clean and silent. It is a counter-sound. The ETQ series are currently available in curated stores – Calico Jack, De Bijenkorf, Baskèts – the ETQ webshop and the Amsterdam flagship store. Located in the legendary former nightclub ROXY, the beat of the counter-sound goes on